A Cutting Edge trilogy
Pharmaceutical business intelligence specialist Cutting Edge Information (let’s give that name a nice 7.3 out of ten on the Retro 1980s College Radio Remembrance Scale) announces the release of its “Patient Communications Library.”
The collection is made up of three primary research studies seeking to address issues of pharmaceutical companies in the areas of patient adherence, direct-to-patient communication, customer relationship management and overall patient education.
The individual reports are entitled Patient Education and Direct-to-Patient Communication; Pharmaceutical Customer Relationship Management (CRM); and Pharmaceutical Patient Adherence and Disease Management.
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