Oracle Gains Ground In Asia Pacific
Oracle has stated that the growth prospects for its CRM and on-demand CRM solutions are looking good in the Asia Pacific region. The company’s partner base in the Asia Pacific, consisting of Siebel CRM On Demand resellers and implementation experts, has increased to more than 48 in the short span of 12 months.
A little unsurprisingly the company sees itself as the CRM market leader, though SAP, Salesforce.com and even Microsoft may have their own definitions of a CRM leader. Here’s Will Bosma evangelizing on how Oracle is the CRM Holy Grail for companies in the Asia Pacific. I wish, though, he had said something a little more original than exceeding customer expectations. 17% of the CRM market in the AP region is under Oracle’s control.
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